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In July 24 news, according to industry insiders revealed to Netease Technology, in order to operate the recent acquisition of the sky download, Baidu has set up Wuhan Branch. In addition, Baidu also dispatched one of the principals of the alliance department to settle in Sky Software as the deputy general manager of the company, "on behalf of Baidu to urge them to work."
Recently, there are media reports that as early as May of this year, Baidu completed the final acquisition of the sky download at the price of 30 million yuan.
In the industry insiders, but Baidu did not download the sky download directly into the company. Instead, a subsidiary was established in the alliance department, and the business of the sky software was installed here.
In early June, the Huajun Software Park and Sky download. When I learned that Thunder must be positioned from the downloading tool to the download portal, I turned their faces with Xunlei, and called on all download websites to stop providing users with Thunder Software. Download.
It now, the Huajun sky blocked Thunder, and it is likely that Baidu has also participated. After all, Baidu was not only the owner of the sky software at that time, but also one of the main opponents of the new positioning of search concepts.
The Sky Software Download Website was founded by Zhang He in 2001. It is one of the most well -known software download websites in China, ranking more than 300 on the Alexa global website ranking. The current operating teams of the sky are all in Hubei. The number of companies is about 10 people. In order to stabilize the original team, Baidu chose to establish a branch in Wuhan.
The is said to have included the advertising sales of the sky download in the sky.
September 7 News: The Chinese search engine giant -Baidu president Li Yanhong went to Wuhan to inspect. He said that Wuhan would not cancel the agent and expressed his dissatisfaction with the market conditions of the paid search. "Mainly understand the business situation and make corresponding improvements." Li Yanhong said.
but
, some people think that Li Yanhong's trip is to eliminate doubts caused by direct business issues a while ago. Because at present Baidu is undergoing a new round of adjustment for paid search and channel operations. Before coming to Wuhan, Li Yanhong has successively inspected Jinan, Hangzhou, Wuxi, Changzhou and other places.
. Earlier, Baidu's paid search business has always implemented two channel sales methods: direct operation and distribution. However, at the beginning of August, Baidu did not hesitate to pay a compensation, which ended the cooperation with Cinda, the core agent of Beijing, and thus achieved direct business in three key cities, Beijing, Shanghai and Guangzhou.
. Some media pointed out that Baidu may gradually realize direct business in the country. However, after denomination in Zhejiang will gradually realize the direct business of the country, Li Yanhong once again made a clear denial of this statement.
Li Yanhong said that currently Baidu's direct business will be limited to Beijing, Shanghai and Guangzhou, and there is no intended to start in other areas. He said that this is because the market recognition of Internet applications and paid search business in Beijing, Shanghai, and Guangzhou is quite high, and does not require excess intermediate links. Moreover, this method of coexisting in direct business and distribution can easily cause company management pickle. In Wuhan and other places, the market has not been fully bred, and agents need to open the market in various ways.
At present, about 2,000 companies in Wuhan use Baidu paid search business. Li Yanhong admits that "the performance of the Wuhan market is not the first echelon." From the perspective of national conditions, less than 1%of companies use Baidu's paid search business.
It because paid search occupies 90%of Baidu's overall income, Li Yanhong expressed his "dissatisfaction" of the current Internet market and paid search business.
"At present, the income of online game in China is 5 to 7 times that of paid search. This is not normal. In more developed countries, such as South Korea, this ratio is 1: 1. The search cost is quite favorable, and the gap with other countries is 1: 10. "
Li Yanhong believes that with the increasing popularity of the Internet, the paid search business will definitely have a large market. He predicts that in the next few years The price of this business will rise significantly.
I asked when Baidu was accused of manipulating the search results a few days ago, a internal staff of Baidu said that it is inconvenient to express their views. everything".
The interview with Li Yanhong
Li Yanhong's high -appearance and handsome appearance, regarded as one of the "Four Heavenly Kings" by many fans. Sleeping, seeing very calm, but just the right force when shaking hands conveyed a firmness.
The reporter (hereinafter referred to as "Ji"): How does Baidu master the psychology of these young people and launch one creative product after another? for example.
Li Yanhong (hereinafter referred to as "Li"): I am not all -around, so I have to use people. Baidu is an online company, so it pays special attention to stimulating the creativity of employees. The working environment is very relaxed. Nothing has never been punching, and no one can say accurate work hours. So I am not a person who understands everything, but relying on this group of employees, Baidu can meet the needs of young people.
. For example, in the early days of launching Baidu Tieba, I saw too much nonsense in the post bar, such as "top" or something, and wanted to let the product designer filter these. As a result, he told me that it must not be filtered, because these nonsense let the posts catch fire and popular. The result is the fact.
: Many users are rogue software and yellow information. Can Baidu eliminate illegal information?
Lee: We hate this information very much, invest a lot to remove these, but it cannot be guaranteed to be completely eliminated. Because the Internet is a virtual society, unlike a strong government in reality, the government maintains fair order. It is unreasonable to find illegal information is Baidu's responsibility.
: Baidu MP3 is very popular. Now many cannot be downloaded, is it to protect the copyright?
Lee: Baidu will respect intellectual property protection, so we provide retrieval services, not download services. But the difference between Baidu and Records is that in the final analysis, Baidu is just a media promotion platform and search engine. Finding the information that can be obtained on the Internet can be provided to users. Essence At present, we have signed a contract with more than 20 record companies to deduct relevant fees by sharing advertising fees, so we will still provide free music retrieval services for the public.
: There are rumors that Baidu may be listed in China?
Lee: At present, there are no plans to be listed in China. In fact, I wanted to go public before the Nasdaq was listed. Because it is a Chinese market and a Chinese company, it will be perfect for listing in China. However, the definition of domestic enterprises is based on investors. At that time, Baidu integrated American capital and was defined as a foreign -funded enterprise and could not be listed in China.
: Are there any plans to invest in Wuhan?
Lee: Wuhan market is very large. We pay attention to making some high -tech attempts here. We may establish a research and development base. However, the software outsourcing has not been considered.
: Many people are at the idol, want to know what your hobbies have?
Lee: I like a lot of hobbies. I like swimming, skating, and mountain climbing, but there is no time. Because of work, most of the time is online.
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